Unlock CRM & MA Value: Seamless Antsomi CDP Integration
Recommended for:
1. Marketing manager: Seeking to eliminate data silos and maximize ROI from existing automation tools.
2. Sales executives: Looking for real-time customer insights to improve lead scoring and close rates.
Webinar Overview:
Learn how a Customer Data Platform unlocks the full potential of your CRM and marketing automation. Discover how to eliminate data silos, reduce latency, and empower your team with actionable AI insights. This video shows you how to transform customer experiences through real-time personalization and drive measurable business growth today.
Session Details:
Duration: 7.5 minutes
Agenda:
1. The Marketing Black Box: Identifying core operational challenges such as information loss, high latency in data processing, and the critical risk of losing tribal knowledge.
2. The Synergy: Exploring how a Customer Data Platform (CDP) supercharges your existing CRM and marketing automation tools to create a unified 360-degree customer view.
3. Scenarios Transformed: Comparing "Before & After" case studies, including real-time abandoned cart recovery, hyper-personalized sales calls, and optimized ad spend through instant profile updates.
4. Future-Proof Marketing: Building a central data hub with flexible APIs and AI-powered "Actionable Intelligence" to gain a sustainable competitive edge.
5. Strategic Implementation: Establishing a roadmap for success by defining KPIs, cleansing data, unifying internal rules, and prioritizing security and compliance.