What’s the difference? CDP vs CRM vs MA
Discover how CDPs differ from CRM and MA, and why unifying customer data is the key to unlocking future business growth.
January 2026Watch Now »
Topic: Marketing Automation (MA)
Explore our library of resources for the topic 'Marketing Automation (MA)'.
How to Succeed with Marketing Automation (Vol.1): Why It Fails
Discover why Marketing Automation fails and becomes a liability due to silos, lack of strategy, and flawed data.
December 2025Watch Now »
How to Succeed with Marketing Automation (Vol.2): A Plan for Success
Discover how to transform marketing automation into a strategic revenue engine using the maturity model to maximize LTV.
December 2025Watch Now »
How to Succeed with Marketing Automation (Vol.3): Partnership and Strategy
Discover how to fix Marketing Automation failures by combining a unified data foundation with expert strategic alignment.
December 2025Watch Now »
Small Steps, Big Results: The Secret to Accessible Data Utilization
Start small, win big: A low-risk guide to CDPs.
December 2025View Details »
A/B Test Results: Fluke or Real? 6,000 Data, 3-Month Case Study
Is your A/B test result truly reliable? Get real-world insights from our 3-month case study. Understand statistical significance, optimal test duration, and sample size for reliable data-driven marketing.
December 2025View Details »
Digital Competition Winners: 2025 CDP Strategy and the Innovation of Antsomi CDP 365
Discover 2025 CDP market trends and why Antsomi CDP 365 is the winning choice. Learn how its AI-enabled 'Packaged Delivery' architecture ensures rapid Time-to-Value and seamless omnichannel execution.
November 2025View Details »
Unlock CRM & MA Value: Seamless Antsomi CDP Integration
Why CRM/MA falls short? Antsomi CDP connects data for smarter decisions.
November 2025View Details »
Antsomi CDP 365 Manual for Beginners | Automated "Abandoned Cart" Reminder Setup
Learn "Abandoned Cart" recovery with Antsomi CDP 365. This guide covers data, email templates, journey setup, and performance metrics.
November 2025View Details »
Marketing Automation 101: What Is it? And Why Your Business Needs It
Learn what Marketing Automation (MA) is and its importance with this easy introductory guide.
November 2025View Details »
What’s the difference? CDP vs CRM vs MA
CDP: Unifying customer data, overcoming CRM/MA limitations for strategic personalization.
November 2025View Details »
B2B Case Study: Revenue Growth with MQL Prioritization & Automated Nurturing, Vol. 2
Discover automated lead scoring, nurturing for faster, profitable sales with Antsomi CDP 365.
November 2025Watch Now »
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